Today’s job interview is evolving. Companies that once recruited solely from a local talent pool are expanding their talent searches beyond the radius of their home cities, identifying top performers through virtual career fairs and diversifying their workforces through remote hiring.

Your college or alma mater is a great place to start when looking for virtual career fair opportunities. The University of Arizona Global Campus has held several virtual career fairs and typically hosts one in the fall around virtual commencement. Be sure to watch our social channels for dates and register. In the meantime, read on and find out how you can prepare for this and any virtual career fair. And as always, reach out to Career Services for more help in your job search.

What Is a Virtual Career Fair?

Typically, when you register for a virtual career fair, you will have the opportunity to engage with a number of employers inside their respective chat rooms. Participating employers will provide a window of time as well as a list of posted jobs, as well as required qualifications or academic experience. By doing so in advance, they are giving you a chance to prepare and develop specific questions about specific positions.

Usually, you won’t be alone in these chat rooms, and other participants will be there asking and responding to questions. However, there typically are opportunities for private chat and some employers will be ready to conduct one-on-one video interviews on the spot. 

4 Tips on How to Prepare for a Virtual Career Fair

So, how can you become one of these virtual hire success stories? Here are four ways to prepare for a virtual career fair.

1. Get your resume up to date and optimized

Unlike a conventional career fair, you won’t be carrying around copies of your resume to hand to recruiters, but you still need one. At a virtual hiring fair, a recruiter may ask you to send a resume directly via email or submit it via the company’s online hiring portal. 

In both cases, you’ll want to update your resume and ensure it includes these basic components:

  • Contact Information
  • Education
  • Professional Experience
  • Community Involvement (if applicable)
  • Professional Organizations (if applicable)
  • Summary of Qualifications

If you’ve been asked to submit your resume through an online hiring portal, you’ll want to be ready for the “resume robots,” Resume robots are Applicant Tracking Systems (ATS) that scan your resume for keywords and phrases relevant to the position, and determine whether it will be forwarded to a database for hiring managers.

While you already know that you should always tailor your resume to match the company and position you’re seeking, overcoming an ATS requires an optimization strategy. Services such as Lightcast or Jobscan can help you identify essential keywords that should be included within the text, so that a hiring manager combing the resume database for those keywords will find yours at the top of the search results.

2. Do your research and prepare to ask questions

Just like an in-person career fair, you’ll know in advance which companies will be participating. Recruiters or hiring managers in the chat rooms will want to see that you’re prepared, so do your research by looking up the company and posted position online. You’ll want to write down specific questions related to the job you’re seeking, and make the connections between the job requirements and your skills and experience.

There’s more. You can start networking in advance by connecting with present or past employees on LinkedIn. With the right connection, you can learn more about the company or even start a conversation with a hiring manager before you join the career fair. 

You should also do some research into the company’s culture. Look for reviews of the company on sites such as Glassdoor, and use them to inform your questions.

3. Practice your elevator pitch and interview skills

In a virtual hiring fair, you may only get a few minutes to talk to a hiring manager, so you need to make them count. Rather than practicing your elevator pitch in the mirror, try recording yourself giving your pitch. You can also have a friend or family member ask you some interview questions. These exercises will give you an opportunity to practice your technique, overcome camera shyness, and receive feedback on your performance. Just as you would in a real-life job interview, you’ll want to go into your elevator pitch completely prepared. Before you press record, make sure that you:

  • Research the opportunity
  • Check your background and computer settings
  • Know where to direct your eye contact
  • Keep your notes close by

When the interview is complete, you should send the recording to trusted colleagues that can provide feedback on your performance. 

There are multiple websites that allow you to practice your video interview skills, and you may already have easy access through your college. The UAGC Career Services team also works with students and alumni to practice their interview skills one-on-one career coaching appointments.

4. Dress to impress

While some virtual career fairs might be chat-based, many event platforms are able to support video interactions. Attending an online career fair requires the same level of professionalism as an in-person event, so if you attend a virtual event that has video sessions with a recruiter, be sure to dress to impress!

Here are some tips regarding your on-camera appearance:

  • Dress professionally in business attire 
  • Consider wearing solid colors as they tend to look better on camera 
  • Ensure you are well-groomed
  • Make sure you have good lighting and a clean, uncluttered background

Dressing appropriately for a virtual career fair can help boost your confidence and leave a lasting impression on recruiters and potential employers.

For more information on career advice or networking opportunities, contact Career Services.

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