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"I found the support from administration to be superb and the faculty to be willing to assist and support at every corner. If I had to go to a brick-and-mortar classroom, I never would have made it through to completion."
Build Your Personal Brand
Earn a Bachelor of Arts in Marketing
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Bridge the Gap Between Businesses and Potential Customers
Bring organizations and customers together with an online marketing degree from the School of Business and Technology at the University of Arizona Global Campus. Designed to build a strong foundation in marketing, the Bachelor of Arts in Marketing equips you with the skills needed to identify, anticipate, maintain, and satisfy customer needs and wants. Global Campus allows you to take one class at a time as a full-time student, with a convenient online classroom accessible anywhere, anytime, so you can balance work, life, and school. You’ll also come to rely on a full suite of student resources, including 24/7 tutoring, online librarians, writing assistants, and career services specialists to support you from day one to graduation day, and beyond.
Reasons to Choose UAGC
Our Promise
Attend for 3 weeks risk-free to see if UAGC is right for you.
$0 Application Fee
Apply to UAGC risk-free.
Credit for Work/Life Experience
Earn college credit through Prior Learning Assessment and Experiential Learning Credit programs.
- No SAT, GMAT, GRE, or ACT required - Standarized test scores are not required for enrollment.
- 5- to 6-week classes* - Take one class at a time as a full-time student.
- Innovative Technology - The UAGC platform lets you study anywhere you go and access the online classroom 24/7.
- Learn from the Best - Master your field with instruction from seasoned faculty with experience practicing in their respective specialties.
- Convenient and flexible - Balance work, life, family, and college while pursuing your online degree.
- Generous transfer policy - Transfer approved college credits toward your bachelor’s program at UAGC.**
- Accreditation - UAGC is WSCUC-accredited.
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The Benefits of a BA in Marketing
Your IACBE-accredited Bachelor of Arts in Marketing from Global Campus provides an academic baseline in business topics such as management, communications, and economics. You will then build upon your baseline by developing technical knowledge and application skills in market research, consumer behavior, advertising, and marketing strategy. As part of your courses, you will learn to apply management and marketing concepts to diverse marketing needs within domestic and multiple global cultures; employ market research, data analysis, and analytics techniques to make informed marketing decisions; compare legal, ethical, sustainable, and socially responsible marketing principles; utilize appropriate marketing communications and digital practices to meet organizational and consumer needs; and create a strategic marketing plan for a dynamic business environment. Upon completion of your online bachelor’s degree in marketing, you’ll possess the skills and knowledge to make an impact in the marketing field. Just a few of the careers and industries you might consider include digital marketing strategist, social media strategist, market research analyst, communications specialist, and sales representative.
Accreditation = Quality Education
As an accredited institution with additional programmatic accreditation, UAGC is meeting the standards that all students deserve and broadening opportunities for all to pursue a quality education.
Make an Investment in You
Education is an investment that can pay dividends for the rest of your life. UAGC understands that earning your online degree is also a financial investment, and understanding your college tuition costs and options to pay for school are important.
Affordable Tuition
Your tuition and fees will depend on your degree level and sometimes your field of study. Military students or students who have benefits through their employer may qualify for reduced tuition rates or fee waivers. View Program Cost
Ways to Save
UAGC offers many ways to save money on tuition, and you may be eligible to reduce your cost by more than 25%. Don’t let cost get in the way of taking your next step. 86% of UAGC students obtain grants or scholarships aid.
UAGC Promise: 3 Week Trial
The UAGC Promise affords new degree-seeking students the opportunity to get a feel for the UAGC online platform before enrolling to make sure it’s the right fit. With the UAGC Promise, attend for the first three weeks of your first course without any financial risk. Learn More
Attend for 3 Weeks Risk Free
Start School with No Financial Burden
Flexibility to Find Your Fit
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The transferability of credits is subject to the University of Arizona Global Campus transfer credit policies and requires the submission of official transcripts.
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Ashford University is now the University of Arizona Global Campus.