At the University of Arizona Global Campus, if you’re enrolled in various degree programs such as, Bachelor of Arts in Public Relations or Bachelor of Arts in Sports and Recreational Management, you take computer graphic design courses aimed at broadening the skillset and expertise within your degree. These courses help you understand evolving trends of visual design and media within business. Additionally, you will focus on the fundamentals of writing across multiple mediums pertinent to your individual degree program.
Computer Graphic Design Class Descriptions and Credit Information
CGD 218 Visual Literacy in Business
This course examines the evolution and trends in digital media utilized in business. Course content and activities focus on message content and creation and the visual principles and theories that shape effective visual communication in the business environment. Legal and ethical issues relating to visual communication will be introduced and incorporated into projects that develop visual literacy and visual problem-solving skills.
CGD 240 Media Writing & Editing
An introduction to the process of writing for varied media. Emphasis is on gathering information, writing styles, editing, and organization of written communication.
CGD 318 Public Relations Practices & Promotional Writing
An introduction to current procedures and duties of public relations personnel will be studied. Students will write news releases, brochures, speeches, reports, memos, scripts, and ad copy using workshop format.